Market
Shares of audience by brand, category and country, web and app, weekly and monthly, with leaders, movers and concentration.
- Top brands by reach and share of audience
- Weekly and monthly series on one taxonomy
- Alerts on a competitor's jump or a new brand
- Export to PDF and PPTX with the passport
Segment Studio
Build a segment as AND / OR / NOT over interests, actions, time windows, channels, geo, attribute buckets and other segments. The counter answers in under a second.
- Templates per vertical pack
- Profile with lift against any base
- Breakdowns by period, geo and channel
- Versioned, shareable, reproducible by build
Overlap & loyalty
Exact overlap of any number of brands or sites from panel IDs: exclusive audience, shared audience, Jaccard, and who else your customers visit.
- Any number of entities, not five
- Loyalty and exclusivity inside a set
- Cross-play: web ↔ app of the same brand
- Compare two segments: only A, A ∩ B, only B
Trends & cohorts
36 months of history: cohorts by month of first visit, retention, switching A → B, event cohorts and seasonality, with taxonomy changes marked.
- Retention matrix by cohort
- Switching flows between brands
- Event cohorts (launch, regulation, tournament)
- Gaps and data versions shown, never hidden
Entity hub
A page for every site, app, brand and operator: key numbers with passports, labels with history, graph links, licences, mirrors and related segments.
- Site → brand → operator graph
- Registry statuses per country
- Mirror families and domain lists
- Search by name, domain or licence
Lists & media
Paste up to 5,000 domains: found or not, audience of the list, countries, interests with lift, lookalike sites and a media plan by lift and reach.
- Placements and platforms by lift
- Warnings from the compliance matrix
- Copyable brief for the buying team
- Activation only via a partner clean room
Reports & alerts
Scheduled market reports with the passport on every page, pack templates, presenter mode for a client meeting.
- PDF and PPTX with passports
- Weekly or monthly schedules
- Presentation mode on the dark stage
- Workspace sharing with roles
Ask AI
Type a question in plain words and get a dashboard built from the catalogue of frames and visuals, on your data scope, with every block carrying its passport.
- Dashboards from words for any vertical
- Drill-down and scope edits by text
- Every block becomes a report card
- No personal data in prompts or answers
Data API & MCP
The same aggregates for your BI, your data science team or your AI assistant: REST API, feeds, Snowflake and AWS listings, MCP server.
- Row-level IDs never exported
- Builds and passports in every response
- Rate limits and keys per workspace
- MCP for ChatGPT, Claude and agents
Workspace & compliance
Organisations, roles, plans and packs, audit log, API keys, demo mode, and a compliance matrix of country × vertical × action evaluated on every query.
- Owner, analyst, viewer, staff roles
- Audit log of exports and activations
- SSO and DPA for enterprise
- Compliance matrix with sources and dates