Audience planning
Segments, lift, reach and duplication across sites, apps and platforms, excluding the client's own properties.
Solutions · Agencies
The client's market, measured, in your deck
Agencies pitch with estimates the client has already seen. Omnimetra puts the client's measured market on the slide: who owns the audience, where it overlaps, and which placements add reach — with a passport the client can verify.
The questions you bring
- 01
Which placements bring the client new people, and which bring the same ones? - 02
How does the client's audience differ from the category, by country and channel? - 03
Can we activate the segment, and where is it lawful?
White-label reports
Monthly market reports under your brand, with the passport on every page.
Clean-room activation
Through partner clean rooms under the client's contract, journaled, with results per segment version.
Partner programme
Revenue share for agencies and consultancies that bring Omnimetra to their clients.
Example answers
Pitch with the market
The prospect's share, its two nearest competitors and the overlap between them, on one slide, two days before the pitch.
Plan without duplication
Eleven placements, four duplicated; the plan loses 3 % reach and 22 % cost.
Post-campaign
Partner returns delivered, opened and converted per placement; the segment's size and switching are tracked on the next build.
Figures in the examples illustrate the shape of an answer; real values come with the passport on your market.
Omnimetra
Join the partner programme
Tell us your verticals and markets; we set up a workspace and a revenue-share agreement.